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The ever-increasing popularity of internet has encouraged many businesses to make a strong online presence. However, there are still a number of challenges faced by SMEs when it comes to the practical implementation of digital marketing strategy. Lack of budget is not the only hindrance but there are other obstacles too- like lack of manpower and know-how.

The importance of a website is best known by the people who are completely dependent on digital sales of their products and services. For them, just a good design or dynamic features are not enough. There are a number of things that can make your website a hit among the audience, increase your revenue and reputation and at the same time help you to own a distinct online identity.

EverData Technologies, a leading datacenter and web hosting company of Jaipur, held a Partner Meet at Hotel Royal Orchid in Jaipur on 18th August 2017. The event was aptly named 'New Business Opportunities' with Everdata. It was aimed at making the participants aware about various business opportunities offered by EverData Technologies and the best ways to take the advantage.

Dedicated hosting, as the name suggests, offers you dedicated resources for your online requirements- the server, bandwidth, speed, performance and uptime. These things result in maintaining consistency and stability thus taking the user experience to the next level.

While the shared hosting can easily manage the initial phase of your website and VPS hosting suffices to offer you the higher flexibility and space, there comes a point in your business when you demand the maximum security and 100% privacy for your website. That’s when the dedicated server comes into the picture.

Blogs are the best ways to connect with your readers and potential clients. If employed strategically, the blogs can allow you to gain substantial SEO benefits. Major search engines like Google now want to reward those who use the medium of internet to educate and aware the people instead of just using it for pure commercial purposes. That is why the companies who publish daily blogs can expect better ranking as compared to the ones that don’t publish blogs.

IT department consumes a substantial amount of resources for setup, maintenance, and other activities. So, with the reasonable resource savings in this department, the businesses can manage their finances in a better way. The latest technologies allow the businesses to save a good amount of money without compromising on the performance.

Treating your connections merely like prospects will sooner rather than later, alienate them and you will have to start all over again. You would also need to admit that every single person of your newly joined community needs attention and respect if you really want to nurture the community. That’s why inflating number would not be recommended. Build value instead.

One of the fastest growing products on digital media is the domain and web hosting services. Understandably, being the foundation on which each website stands, the domain name and web hosting are needed by just any website that wants to make it big in the digital world. However, the same has also given birth to the fierce competition.

As more and more cyber attacks are becoming more common, the security has become the major concern of the people when they start their online venture and build a website. A huge number of attacks generally target the server because it contains the most important data that can have a great effect on the backend site processes as well as the business itself.